31 Days of “Little Known” FACTS — For Breast Cancer Awareness Month — Day 15 — Toxic “Forever Chemicals” in Pink Post-It Notes May Increase Breast Cancer Risk

Did you know… PFAS are called “forever chemicals” because they don’t break down, and evidence shows that even very low levels of PFAS exposure is not safe for human health. Please consider joining Breast Cancer Action in their campaign to call out corporate giant 3M for pinkwashing while continuing to produce and use toxic PFAS. 3M says their […]

31 Days of “Little Known” FACTS — For Breast Cancer Awareness Month — Day 8 — Overdiagnosis Devastates Lives

Did you know… Overdiagnosis of DCIS Devastates the Lives of Tens of Thousands of Healthy Women Every Year. In this country, the huge jump in D.C.I.S. diagnoses potentially transforms some 50,000 healthy people a year into “cancer survivors” and contributes to the larger sense that breast cancer is “everywhere,” happening to “everyone.” That, in turn, […]

31 Days of “Little Known” FACTS — For Breast Cancer Awareness Month — Day 7 — “Peach Ribbons Not Pink”

Did you know… The original “Breast Cancer Awareness Ribbon” (B.C.A.R.) was peach. It was created by a woman named Charlotte Haley as a grassroots call to action for prevention and greater accountability. But…Charlotte’s peach ribbon got hijacked. The story is featured in the 2 minute trailer of the documentary Pink Ribbons, Inc. “If people actually […]

31 Days of “Little Known” FACTS — For Breast Cancer Awareness Month — Day 6 — Pinkwashing 101

Did you know… The definition of Pinkwasher: A company or organization that claims to care about breast cancer by promoting a pink ribbon product, but at the same time produces, manufactures and/or sells products that are linked to the disease. Breast Cancer Action, coined the term pinkwashing and created a Think Before You Pink® campaign.  […]